-
Dr Syed Rafiq Ahmed S
- Head of the Department
- The New College, Chennai
Publications 2017 - 2023
Publications
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27
Journal Articles
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16
Conference
Proceedings
Citations / H-Index
2
Citations
1
h-index
Google Scholar
Personal Information
Dr Syed Rafiq Ahmed S
Male
The New College, Peters Road, Royapettah
Chennai, Tamil Nadu, - 600014
Honours and Awards
2011
QUALITY ASSURANCE CONTROL
SHINAS COLLEGE OF TECHNOLOGY, OMAN
2010
BEST TEACHING PRACTICES – MEMORY TECHNIQUES
NIZWA COLLEGE OF TECHNOLOGY, SULTANATE OF OMAN
2011
QUALITY ASSURANCE CONTROL
SHINAS COLLEGE OF TECHNOLOGY, OMAN
2010
BEST TEACHING PRACTICES – MEMORY TECHNIQUES
NIZWA COLLEGE OF TECHNOLOGY, SULTANATE OF OMAN
Doctoral Theses Guided
2021
USER GENERATED CONTENT AND ITS IMPACT ON ONLINE PURCHASE INTENTION FOR FASHION PRODUCTS: A STUDY WITH REFERENCE TO WOMEN CONSUMERS IN CHENNAI CITY.
Mr. AFROZ AHMED, THE NEW COLLEGE
2021
SEARCH ENGINE MARKETING STRATEGIES AND ITS IMPACT TOWARDS CRM AMONG GEN ‘Y’ CUSTOMERS IN CHENNAI CITY.
Mr. MOHAMED YAHIYA, THE NEW COLLEGE
2021
ONLINE BUYING BEHAVIOUR OF CONSUMERS IN CHENNAI CITY.
Ms. MEHUROON, THE NEW COLLEGE
2021
USER GENERATED CONTENT AND ITS IMPACT ON ONLINE PURCHASE INTENTION FOR FASHION PRODUCTS: A STUDY WITH REFERENCE TO WOMEN CONSUMERS IN CHENNAI CITY.
Mr. AFROZ AHMED, THE NEW COLLEGE
2021
SEARCH ENGINE MARKETING STRATEGIES AND ITS IMPACT TOWARDS CRM AMONG GEN ‘Y’ CUSTOMERS IN CHENNAI CITY.
Mr. MOHAMED YAHIYA, THE NEW COLLEGE
2021
ONLINE BUYING BEHAVIOUR OF CONSUMERS IN CHENNAI CITY.
Ms. MEHUROON, THE NEW COLLEGE
2021
BRAND LOYALTY: A STUDY ON CONSUMER’S PERCEPTION TOWARDS COLOUR TELEVISION IN CHENNAI CITY.
Ms. PARVEEN BEGUM, THE NEW COLLEGE
2020
TECHNOLOGY ADOPTION AND ITS IMPACT ON EMPLOYEE PERFORMANCE- A STUDY WITH SPECIAL REFRENCE TO POSTAL SECTOR IN CHENNAI CITY.
Ms. SHANTHI SELVANAYAGAM. M. S, THE NEW COLLEGE
2020
SOFT SKILLS TRAINING AND ITS EFFECTIVENESS: A STUDY WITH SPECIAL REFERENCE TO ARTS AND SCIENCE COLLEGE STUDENTS IN CHENNAI CITY.
Mr. MADHU. K, THE NEW COLLEGE
2020
EMOTIONAL BRANDING OF MILLENNIAL CONSUMERS: A STUDY ON BRAND ATTACHMENT WITH SPECIAL REFERENCE TO BRANDED MOBILE PHONES IN CHENNAI CITY.
Ms. SHAHIN. A, THE NEW COLLEGE
2019
CORPORATE SOCIAL RESPONSIBILITY AND ITS EFFECTIVENESS: A STUDY WITH SPECIAL REFRENCE TO EMPLOYEES OF INFORMATION TECHNOLOGY COMPANIES IN CHENNAI CITY.
Ms. MENAKA. M, THE NEW COLLEGE
2019
CUSTOMER RETENTION PRACTICES AND ITS EFFECTIVENESS : A STUDY WITH SPECIAL REFRENCE TO MICRO ENTREPRISES IN CHENNAI CITY.
Ms. SUMAIYA. M, THE NEW COLLEGE
2019
EMOTIONAL INTELLIGENCE AND ITS IMPACT ON WORK OUTCOMES: A STUDY WITH SPECIAL REFRENCE CONDUCTORS AND DRIVERS OF METROPOLITAN TRANSPORT CORPORATION(MTC) IN CHENNAI CITY.
Ms. NASEERA PARVIN. S.D, THE NEW COLLEGE
2018
COMPETENCY MAPPING IN HRM: A STUDY WITH SPECIAL REFRENCE TO TEACHINIG FACULTY OF ARTS AND SCIENCE COLLEGES IN CHENNAI CITY
Ms. KAMARUNNISA.A, THE NEW COLLEGE
2018
EMPLOYEE RELATIONSHIP MANAGEMENT: A STUDY WITH SPECIAL REFRECE TO ITES SECTOR IN CHENNAI CITY.
Ms. VIDHYA. M.R, THE NEW COLLEGE
2017
GLASS CEILING AND ITS IMPACT ON IT SECTOR: A STUDY WITH SPECIAL REFERENCE TO WOMEN EMPLOYEES OF SELECTED IT COMPANIES IN CHENNAI CITY
Ms.UMA DEVI.K, THE NEW COLLEGE
2016
EXIT INTERVIEW AND ITS EFFECTIVENESS: A STUDY WITH SPECIAL REFRENCE TO SELECT IT COMPANIES IN CHENNAI CITY.
Mr.SENTHIL KUMAR. C, THE NEW COLLEGE
2014
ORGANISATIONAL CLIMATE
Ms.MALA JAYASHREE. J, THE NEW COLLEGE
Membership In Committees
PEER REVIEWED COMMITTEE JOURNAL
MEMBER
AFFILIATIONS COMMITTEE, UNIVERSITY OF MADRAS
MEMBER
DOCTORAL COMMITTEE, VIT, VELLORE; VELS UNIVERSITY, PALLAVARAM; BHARATHIAR UNIVERSITY, COIMBATORE.
MEMBER
PEER REVIEWED COMMITTEE JOURNAL
MEMBER
AFFILIATIONS COMMITTEE, UNIVERSITY OF MADRAS
MEMBER
DOCTORAL COMMITTEE, VIT, VELLORE; VELS UNIVERSITY, PALLAVARAM; BHARATHIAR UNIVERSITY, COIMBATORE.
MEMBER
STAFF SELECTION COMMITTEE , AIDED COLLEGES
MEMBER
